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Build a custom OKRs platform in minutes

Company, team, and individual OKRs — your model and rituals, in plain English.

Define Objectives, Key Results, owners, alignment, scoring, and check-ins. Itura provisions a secure database and an AI that understands your OKRs so teams can set, track, and report progress entirely through chat.

Stop forcing OKRs into generic tools

Your data model, your rituals

Objectives, Key Results, initiatives, owners, alignments, and check-ins tailored to how you run OKRs.

Secure by default

Dedicated tables with row-level security (RLS) and fine-grained role permissions.

Use it through chat

Create, update, and review OKRs conversationally. No UI builders or rigid templates.

How It Works

Describe your OKRs model in English

Define Objectives, Key Results, scoring (0.0–1.0), owners, timeframes, alignment, and access rules.

Itura provisions everything

We generate a secure database and an AI assistant that understands your model and permissions.

Operate via conversation

Plan quarters, run weekly check-ins, and generate progress reports — all via chat.

Defining OKRs with entities and rules
Conversational OKRs operations

Purpose-Built OKRs Capabilities

Objectives

Define qualitative goals with owners, alignment, timeframe, and status.

Key Results

Track measurable outcomes with units, baselines, targets, and automatic scoring.

Initiatives

Plan concrete work that drives each Key Result; assign owners and due dates.

Alignment

Link company, team, and individual OKRs to visualize strategy cascading.

Check-ins & Reviews

Run weekly updates and end-of-quarter scoring with simple conversational prompts.

Role-Based Access

Ensure employees, managers, and admins have the right visibility and controls.

What You Can Ask

  • • Create a company Objective to improve NPS to 65 by Q4.
  • • Add a Key Result to increase weekly active users from 8k to 12k.
  • • List team OKRs aligned to "Improve retention" for this quarter.
  • • Start a weekly check-in for Growth and update progress by owner.
  • • Show Key Results behind on target by more than 20%.
  • • Generate a summary of OKRs progress by team and confidence.
  • • Align "Improve onboarding" to the company Objective "Delight customers".
  • • Score Q1 OKRs and export a recap for leadership.

Simple, Transparent Pricing

Free

$0

Great for prototyping and small teams

  • 100 messages / month
  • 100 MB file uploads
  • 100 MB database storage

Pro

$20/mo

Scale your OKRs program with higher limits and advanced capabilities

  • 1,000 messages / month
  • 1 GB file uploads
  • 1 GB database storage
  • Access to new features

Need enterprise? Contact us for a custom plan.

OKRs FAQ

Can I support company, team, and individual OKRs?

Yes. Define multiple levels and align OKRs across them to reflect how your organization plans.

How do permissions work?

Describe roles like employee, manager, and admin. We enforce row-level security (RLS) so each person sees only what they should.

Can I import existing goals?

Yes. Import via CSV directly in chat and map columns to your custom fields.

Where is my data stored?

In a dedicated, secure database. Data is encrypted at rest and in transit.

Ready to launch your custom OKRs platform?

Start with your model and be fully operational in minutes.